Our friends and longtime collaborators at La Nova Tile were searching for a new showroom location, closer to downtown and out of the industrial park where they warehouse. They found an old masonry building in Midtown, just blocks from the CONTENT offices and generously asked us to assist them with the renovation. The first priority was the introduction of plenty of light through a new storefront and strategically placed luminaries. From here the palate was kept simple to provide a backdrop for the tile. State of the art racking systems were placed for display of large format tiles in the daylight and plenty of wall space was given over to display, most notably for La Nova's own line of graffiti tile.
Client: La Nova Tile | Builder: Rima Projects | Photo: Peter Molick